Regenerative Design

An Ethical Framework for Planetary-Centric Design: PCD Framework

What is Regenerative Design?

In today's complex world, designers hold immense power to shape the products and systems we interact with. But with that power comes responsibility. We need design that considers not just aesthetics and functionality, but also the long-term impact on people, planet, and prosperity.




PCD Framework

Following the concept of regenerative design, we have developed a framework for designers, founders, and investors to gain a holistic understanding of a project's potential impact. This empowers them to make informed choices that contribute to a healthier society, a thriving planet, and a sustainable future.






About us

UX Design Director / MBA in Sustainable Business
Gabriela Lucia Lorenz

Systemic designer leading digital product design over 15 years, aiming to create technology that supports holistic well-being.

Senior Leadership and Executive Coach
Betina Mazzarino

With a foundation in Philosophy and Visual Arts & Design, she has blended creative vision with ethical reasoning.

Case studies

Learn how different companies have used the PCD Framework to align their projects to an ethical product design.

Paloma
Paloma

Paloma helps schools in NYC (USA) accelerate learning by unleashing families’ untapped teaching potential.

KITRO
KITRO

Electronic scales and a digital platform to measure food waste in restauration, save cost and reduce the CO2 impact

Your project

Interested in using the PCD Framework for your project?

© Regenerative Design 2024